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Fruchtman Marketing Transforms Jewelers for Children Website

Jeweler-oriented ad agency focused on developing consumer-friendly format.

TOLEDO, Ohio — September 10, 2012 — Fruchtman Marketing, a full-service marketing firm based in Toledo, Ohio, announced today its development of a redesigned website for Jewelers for Children (JFC). Working with the JFC staff and BlueChannel, a web services firm that implemented the programming, the agency assisted in making the site more consumer-friendly.

Jewelers for Children was founded in 1999 by the U.S. jewelry industry with the mission of helping children in need. Since its inception, JFC has donated more than $37 million to programs benefiting children whose lives have been affected by illness, abuse, or neglect.

“We couldn’t have been more pleased to support such a noble cause,” said Ellen Fruchtman, president of Fruchtman Marketing. “The more businesses and individuals that know about Jewelers for Children, the greater the impact the organization can have on young lives.”

David Rocha also commented on the project. “Fruchtman Marketing is a forward-thinking agency with experience and heart to match. Working with them was most enjoyable. Thanks to the agency’s efforts, our new JFC website is exciting, more functional for consumers and exactly what we needed.”

To view the redesigned site, visit

Fruchtman Marketing is a full-service marketing firm specializing in advertising, public relations and strategic planning, primarily for the jewelry industry. For more information please call (419) 539-2770 ext. 218 or e-mail Denise Meyer at